PRINTNEWSPAPER
News room
While inboxes overflow and Facebook invites get lost in the feed, the wedding world is making a striking return to its roots. The trend is no longer quick email blasts, but tangible objects. Couples are rediscovering the pleasure of textured paper and a press style format to announce their wedding. A closer look at the trend bringing emotion back to the mailbox: the newspaper invitation.
In a highly digital era, receiving a real envelope has become an event in itself. The invitation is no longer just logistics (date, place, time), it sets the first tone of the wedding. Today trend favors authenticity: people look for materials with soul, scent, and texture.
That is where newsprint stands out. In contrast to classic glossy card stock, often seen as too formal, newsprint brings a more raw, natural feel. Its matte finish and flexibility break traditional codes, delivering a format that feels different from the moment the envelope is opened.
The standout for original weddings this year is the newspaper format invitation.
Why the buzz? Because it fixes the frustration of the classic postcard format: not enough space. The newspaper format (tabloid or large) lets couples do more than say ‘Come’. It lets them tell ‘Why us’. It is the rise of romantic storytelling.
What should you put in a wedding newspaper? The press format offers total creative freedom to surprise guests:
This printed newspaper trend fits perfectly with today wedding themes: bohemian, countryside, retro, or industrial. Newsprint (true, thin, authentic) instantly brings a relaxed vintage touch often described as shabby chic. It repurposes the serious codes of traditional press to celebrate love with lightness. It is also a chameleon format: it can serve as a save the date sent six months ahead, the official invitation, or even a ceremony program handed out at the entrance of a church or city hall.
Unlike an email quickly deleted or a classic card that ends up in a drawer, the wedding newspaper is seen as a collector item. Guests read it, talk about it together, and keep it as a reminder of the event. Thanks to modern online printing services, creating your own gazette is now accessible to everyone (with tools like Canva or InDesign), with professional newsstand quality, even for small print runs.
In short, for an original wedding, forget the standards. Choose a format you can flip through, read, and share. Because your story deserves more than a simple card: it deserves its own front page.